Pr > PR OpportunitiesSeveral PR opportunities are available before Enterprise 2.0 Conference in Boston and during the event that will help maximize your company's exposure. All of the following services are included at no charge for Enterprise 2.0 exhibitors.
Information on how to download the media list of all pre-registered press, analysts and bloggers who will be attending Enterprise 2.0 will be available beginning May 18 in the Exhibitor Portal. Once available, the media list will be updated each Friday leading up to the event. Access to this information will give you the opportunity to set up on-site interviews and meetings prior to the event.
**PLEASE NOTE: The media list is *only* available through the Exhibitor Portal and PR agencies or other third parties will need to work directly with their client to secure access information to the portal in order to download the list.
Enterprise 2.0 brings together enterprise IT professionals, developers, infrastructure and service providers, and an impressive blend of press, analysts and exhibitors, offering an amazing audience to target for your company’s new product or service announcement. If your company is planning on making an announcement leading up to or at Enterprise 2.0, we can help you increase the exposure through a June 11 press release detailing exhibitor announcements at the event. If you are interested in participating in this release opportunity, please login to the Exhibitor Portal and fill out the form available in the PR Opportunities section. Submissions cannot exceed 50 words. No marketing copy will be considered.
The deadline for inclusion is Friday, June 1. If you would like to participate in this opportunity but not release specific details of your announcement, we can accommodate you. Please see last year's Enterprise 2.0 Boston exhibitor announcement release as a sample located here.
Pre-reservation requests for meeting space for exhibitors who have arranged briefings with press/analysts during the event will open May 21, 2012. More details on how to make pre-reservation requests will be available at this time. The last day to reserve a meeting space before the show will be June 14, 2012. After that date, reservations can be made on a first-come-first-serve basis on-site at the Media Center.
Please note that the Media Center may only be used by registered exhibitors when accompanied by a member of the media. For each meeting, one attendee must be registered as media and the other must be a registered exhibitor or speaker.
Media Center Hours
More information on the Media Center hours and location will be available soon.
Exhibitors can leave their press kits in the Media Center beginning the first day of the event, June 18, 2012. There will be an area for press kits, or any other special items you'd like to make available to the media in attendance. CD's, jump drives and other creative company information is always appreciated.
Enterprise 2.0 owns its brands and content and must approve any third party use of its brands and content. If you plan to write a press release about your exhibitor announcement, sponsorship, or other activities around the event, please follow these guidelines:
If you have any questions regarding release guidelines or need additional information, please contact .
About The Enterprise 2.0 Conference®
The Enterprise 2.0 Conference brings together business and technology leaders to examine the latest trends in enterprise applications. As the leading Conference exploring the impact of technology in business, Enterprise 2.0 focuses on driving business performance with enterprise social software, mobile applications, big data, analytics, and cloud computing. Along with live events the Enterprise 2.0 digital portfolio includes a monthly webcast series, virtual events, and TheBrainYard.com. TheBrainYard.com is the online destination for social business, providing news, analysis and insights on the social business market. The site was launched as a joint venture between UBM TechWeb’s InformationWeek and Enterprise 2.0. For more information on the Enterprise 2.0 portfolio visit www.e2conf.com.
Read comments from the press to give you a better understanding of the feedback from the past Enterprise 2.0 events.
If you would like to encourage any of your regular press, analyst or industry blogger to register for Enterprise 2.0, you can direct them to our media registration site, which is available on the Media Center page.
The Enterprise 2.0 PR team is available to assist you with any questions or issues you may have regarding your PR outreach strategy before or during the event, including tips on contacting media, as well as PR advice based on industry events and topics at Enterprise 2.0 that will be of interest to your company.
A good place to start for some general PR tips is this blog post.
Joylyn Tanner, PR Manager
and
Jeremy Crittenden, PR Specialist
