| 9:00 AM–12:00 PM |
The enterprise collaboration landscape is changing. Driven by the need to connect disparate workers, partners, and even customers enterprises are quickly adopting tools such as unified communications, video conferencing, workgroup collaboration services, and social computing. But absent a clear architecture and road-map we find that most deployments happen in disjointed silos, leaving organizations unable to take advantage of seamless anytime, anywhere collaboration.
During this workshop we'll define the components of a UC&C architecture. We'll identify key trends driving the need for an enterprise collaboration strategy, we'll look at examples of how vendors and their partners are integrating their UC&C offerings and finally we'll share a road-map for implementation based on numerous engagements with end-user companies. Instructor - Robin Gareiss, Executive Vice President & Sr. Founding Partner, Nemertes Research  Robin Gareiss is Executive Vice President and Senior Founding Partner for Nemertes Research, where she oversees research product development, conducts primary research, develops cost models, and advises leading enterprises, vendors, and carriers. She serves as chief financial officer, as well.
For the past 20 years, Robin has advised and worked with hundreds of senior IT executives, ranging in size from Fortune 100 to Fortune 2000, analyzing their use of technology and capturing best practices. She also has developed industry-leading, interactive cost models for some of the world's largest enterprises and vendors.
Robin is a widely recognized expert in Voice over IP, convergence, collaboration, advanced communications services, mobility, services, and branch-office technologies. She is a sought-after speaker at conferences and trade shows, presenting at IT Roadmap, VoiceCon, Citrix Synergy, AT&T Technical Leader Forums, Interop, Mobile Business Expo, Supercomm, Telecom, and CeBit. She also writes the IT Transformation column for No Jitter, and the Borderless Networks blog for Network World.
Robin also has personal experience managing operations and developing new product offerings. Her entrepreneurial experience includes co-founding and overseeing marketing and business development for The OnBoard Group, a water-purification business in Illinois. She also served as president of Living Hope Lutheran Church, and ran several successful fundraisers for children's cancer and other charities.
Before joining Nemertes, Robin shaped technology and business coverage as Senior News Editor of InformationWeek, a leading business-technology publication with 440,000 readers. Prior to joining InformationWeek, Robin served in a variety of capacities at Data Communications magazine, where helped set strategic direction, oversaw reader surveys, and provided quantitative and statistical analysis. At these organizations Robin also helped develop, organize, and operate Web sites, TV, and print coverage of major trade shows. She has won numerous, prestigious awards for her in-depth analyses of business-technology issues.
Robin also taught ethics at the Poynter Institute for Advanced Media Studies. Her work has appeared in the New York Times, Chicago Tribune, Newsweek, and American Medical News. Robin has a Bachelor of Science in journalism from the University of Illinois, Urbana. She lives in Illinois with her husband and four daughters.
Industry commentators tend to focus on the cultural and organizational aspects of social computing and collaboration. Yet, technology choices can also have a major impact on business effectiveness.
In fact, enterprises seeking to implement social software find that competing technology alternatives can differ markedly in functionality, maturity, approach, and support. And recently, a market already roiled by fierce competition between major platform vendors and plucky best-of-breed players has seen the entrance of a new wave of suppliers promising to offer collaboration as a layer, to “socialize” your existing applications.
This fast-paced workshop will share customer research from noted evaluation firm Real Story Group (formerly CMS Watch) on leading social software platforms, and provide a framework for customers to assess technology choices based on their particular needs. Specifically, the session will provide a methodology for mapping business needs to technology alternatives, as well as a roadmap for evaluating social and collaboration technology vendors. Instructor - Tony Byrne, President, Real Story Group  Tony Byrne is the President of the Real Story Group and oversees all of the technology streams and properties, which include CMS Watch, Enterprise Information Watch, and SharePoint Watch. In 2001, Tony founded CMS Watch as a vendor-independent analyst firm that evaluates content technologies and publishes research comparing different solutions head-to-head. Over time, CMS Watch evolved into a multi-channel research and advisory organization, spinning off similar product evaluation research in various areas of Enterprise Content Management. As a result of this natural evolution, in 2010, The Real Story Group became the parent company of CMS Watch and its sister entities, EI Watch and SharePoint Watch. Tony is the original author of The Real Story Group's Web Content Management research, a former journalist, and a 20-year technology industry veteran. Prior to 2001, he managed an engineering team at a systems integration firm. He now focuses his own research on Enterprise Community and Collaboration software, SharePoint, and Web Content Management. During the last decade, Tony has advised clients such as the US Dept. of the Treasury, the American Association of Retired Persons, MBC Television of Dubai, The Canadian Cancer Society, and The Seattle Children's Hospital.
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That's easy to say, but hard to achieve. Today's flow of work runs through a complex array of systems of record: ERP, CRM, order management, procurement, document management, intranet, and our old frienemy email. Legacy investments have been made. Work habits have been established. How--and why--should we set about to create change? Learn how to create a technology experience that has both transactional and social elements by blurring the barriers between the social apps and non-social apps. Drawing on experiences from leading companies, the talk will address core strategic questions: What's the business benefit of the social layer? How can companies get started without massive investment in custom development? How can companies deliver employee adoption? How should companies think about measuring success and ROI?
Tony Byrne is the President of the Real Story Group and oversees all of the technology streams and properties, which include CMS Watch, Enterprise Information Watch, and SharePoint Watch. In 2001, Tony founded CMS Watch as a vendor-independent analyst firm that evaluates content technologies and publishes research comparing different solutions head-to-head. Over time, CMS Watch evolved into a multi-channel research and advisory organization, spinning off similar product evaluation research in various areas of Enterprise Content Management. As a result of this natural evolution, in 2010, The Real Story Group became the parent company of CMS Watch and its sister entities, EI Watch and SharePoint Watch. Tony is the original author of The Real Story Group's Web Content Management research, a former journalist, and a 20-year technology industry veteran. Prior to 2001, he managed an engineering team at a systems integration firm. He now focuses his own research on Enterprise Community and Collaboration software, SharePoint, and Web Content Management. During the last decade, Tony has advised clients such as the US Dept. of the Treasury, the American Association of Retired Persons, MBC Television of Dubai, The Canadian Cancer Society, and The Seattle Children's Hospital.
Michael Idinopulos is Vice President of Professional Services and Customer Success at Socialtext. He leads the Customer Success Team which is responsible for all aspects of post-sale customer delivery, including technology and customized programs to deliver training, adoption, and organizational change. Before joining Socialtext, Idinopulos was a consultant and global Director of Knowledge Technology with McKinsey & Company where he led the creation of McKipedia, one of the earliest large-scale enterprise wikis. He holds a Ph.D. in philosophy from U.C. Berkeley. His recent publications include "Do You Know Who Your Experts Are?" in Knowledge Management and Organizational Learning (Oxford University Press). Idinopulos lives in Philadelphia.