| 8:30 AM – 9:30 AM |
Service providers and vendors are rapidly enabling presence federation, intercompany video conferencing and document sharing enabling collaboration across enterprise boundaries. Meanwhile many business users aren’t waiting for IT and are leveraging consumer or cloud-based services to foster external collaboration. As companies embrace these services what are the risks? The opportunities? And the rewards? What is real and what isn’t? And how should collaboration architects integrate extranet services into their architectures? Moderator - Robin Gareiss, Executive Vice President & Sr. Founding Partner, Nemertes Research  Robin Gareiss is Executive Vice President and Senior Founding Partner for Nemertes Research, where she oversees research product development, conducts primary research, develops cost models, and advises leading enterprises, vendors, and carriers. She serves as chief financial officer, as well.
For the past 20 years, Robin has advised and worked with hundreds of senior IT executives, ranging in size from Fortune 100 to Fortune 2000, analyzing their use of technology and capturing best practices. She also has developed industry-leading, interactive cost models for some of the world's largest enterprises and vendors.
Robin is a widely recognized expert in Voice over IP, convergence, collaboration, advanced communications services, mobility, services, and branch-office technologies. She is a sought-after speaker at conferences and trade shows, presenting at IT Roadmap, VoiceCon, Citrix Synergy, AT&T Technical Leader Forums, Interop, Mobile Business Expo, Supercomm, Telecom, and CeBit. She also writes the IT Transformation column for No Jitter, and the Borderless Networks blog for Network World.
Robin also has personal experience managing operations and developing new product offerings. Her entrepreneurial experience includes co-founding and overseeing marketing and business development for The OnBoard Group, a water-purification business in Illinois. She also served as president of Living Hope Lutheran Church, and ran several successful fundraisers for children's cancer and other charities.
Before joining Nemertes, Robin shaped technology and business coverage as Senior News Editor of InformationWeek, a leading business-technology publication with 440,000 readers. Prior to joining InformationWeek, Robin served in a variety of capacities at Data Communications magazine, where helped set strategic direction, oversaw reader surveys, and provided quantitative and statistical analysis. At these organizations Robin also helped develop, organize, and operate Web sites, TV, and print coverage of major trade shows. She has won numerous, prestigious awards for her in-depth analyses of business-technology issues.
Robin also taught ethics at the Poynter Institute for Advanced Media Studies. Her work has appeared in the New York Times, Chicago Tribune, Newsweek, and American Medical News. Robin has a Bachelor of Science in journalism from the University of Illinois, Urbana. She lives in Illinois with her husband and four daughters. Panelist - Kevin Zellmer, Vice President of Business Development and Customer Success, Hearsay Social, Hearsay Social Kevin Zellmer is the Vice President of Business Development and Customer Success at Hearsay Social, the leading social media management solution to address compliance and relationship management for distributed sales forces. Located in San Francisco, Hearsay Social is backed by Sequoia Capital, NEA, and executives from Twitter, Facebook, and YouTube. Kevin is a serial entrepreneur and early evangelist of the Internet and social media, holding executive roles at technology start-ups since 1996.
Prior to joining Hearsay Social, Kevin served as Vice President of Strategic Business Development at KickApps, the provider of a SaaS social publishing solution. He has led business development, sales, and marketing teams at FiveAcross.com (acquired by Cisco Systems), and Beyond.com. Kevin also serves as a board member at Artist Web Management.
He has been a featured speaker at ad:tech, the American Marketing Association, the Direct Marketing Association, and Sports Marketing 2.0. Panelist - Tolga Sakman, Vice President, Corporate Development and Strategy, Glowpoint, Inc. Tolga joined Glowpoint in 2011 and is responsible for Corporate Development initiatives and overall corporate strategy. He has more than 15 years of experience in directing corporate development and M&A initiatives, strategic alliances, market research and competitive intelligence operations, industry and financial analyst relations, strategic and financial planning and analysis for global enterprises.
Prior to joining Glowpoint, Tolga was with the TelePresence Technology Group of Cisco, working on Market Development initiatives. He joined Cisco through the TANDBERG acquisition, and was instrumental in setting the regulatory approval strategy for the Cisco/TANDBERG deal. He is considered an expert in Unified Communications, Video Conferencing and Telepresence industries, participants and the underlying technologies.
Tolga earned his MBA in Strategy and Entrepreneurial Finance from Penn State University, his M.Sc. in Engineering from University of Cincinnati and his B.Sc. in Engineering from Orta Doğu Teknik Üniversitesi in Turkey. Panelist - Brandon Savage, Sr. Product Manager, Box.net Panelist - Mark Castleman, CEO, Vobi  Mark Castleman is co-founder and CEO of Vobi, a provider of Automated Contextual Collaboration solutions for service providers and enterprises. In this capacity, he is responsible for driving strategic initiatives in the pursuit of innovation in communications and collaboration services.
A serial entrepreneur, Mark founded multiple telecom entities including the highly successful hosted communications provider PBXCentral, along with Swakker LLC, Caleo Networks, and has been a driving force in developing innovation and go-to-market strategies for other cutting-edge technology companies.
Mark holds 17 US and international patents in communications, mobile device interfaces, and information sharing, and continues to create new and innovative patentable technologies. He holds a BS in Architectural Studies from the University of Texas – Austin.
As organizations move from experimenting with social technologies to incorporating them into work processes, the need to manage social content effectively increases. This session will describe a governance framework for internal and external social technologies and how to address their unique challenges including co-creation, aggregation, and fragmentation. Attendees will learn how to manage socially-generated content as part of a governance and compliance program including policy statements to include and how to capture and manage social content from various tools and platforms. Speaker - Jesse Wilkins, Director, Systems of Engagement, AIIM  Jesse Wilkins, CRM, CDIA+, is the Director, Systems of Engagement, for AIIM International. He has worked in the information management industry for fifteen years as an end user, vendor, and consultant. His areas of expertise include electronic records management, email management, and social business processes and technologies. He is also the co-author of AIIM’s Social Business Roadmap and developed AIIM's Email Management Certificate Program and the 2009 update to the Electronic Records Management Certificate Program.
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| 11:00 AM – 11:45 AM |
Over the years, SharePoint has garnered something of a reputation for growing fast and virally throughout numerous organizations. This can be useful for some enterprise 2.0 initiatives, yet popularity and fast growth can yield unpleasant surprises and long-term problems as well. This session will explore lessons learned about how to effectively govern SharePoint within the enterprise. Speaker - Jill Hannemann, Principal, Project Performance Corporation  Jill Hannemann is an expert in information architecture, taxonomy design, and portal strategy for clients in the government, media, hospitality, and products industries. She has significant experience in the design, maintenance, and content management of Microsoft SharePoint 2010 and 2007 and Oracle Web Center portal and related systems. In addition, she possesses expertise in web usability, project strategy, and information governance.
She is a frequent speaker on topics including taxonomy design, information governance strategy, social computing, portal strategy, content management, and Web usability.
Previously, Jill was an information architect for a major federal government agency IT modernization program. She coordinated the taxonomy design, content management and analysis for a critical public facing information system that provided government transparency to the public. Jill has provided similar services for a wide array of clients including United States Senate, US Consumer Product Safety Commission, Johnson and Johnson, and Marriott International.
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As organizations move from experimenting with social technologies to incorporating them into work processes, the need to manage social content effectively increases. This session will describe a governance framework for internal and external social technologies and how to address their unique challenges including co-creation, aggregation, and fragmentation. Attendees will learn how to manage socially-generated content as part of a governance and compliance program including policy statements to include and how to capture and manage social content from various tools and platforms.
Jesse Wilkins, CRM, CDIA+, is the Director, Systems of Engagement, for AIIM International. He has worked in the information management industry for fifteen years as an end user, vendor, and consultant. His areas of expertise include electronic records management, email management, and social business processes and technologies. He is also the co-author of AIIM’s Social Business Roadmap and developed AIIM's Email Management Certificate Program and the 2009 update to the Electronic Records Management Certificate Program.