Customers looking to implement Enterprise 2.0 technologies can select among a broad variety of competing solutions in an expanding marketplace that now offers point solutions, broad suites, and major infrastructure platforms. Meanwhile, SharePoint has become "a fact of life" in many organizations; but, SharePoint is not a panacea, nor the only game in town.
Regardless of platform, nearly all enterprises have to deal with complex challenges around integration, performance, security, compliance, and support. These challenges become even more acute when implementations scale across large enterprises.
This track will discuss the current state-of-art in social and collaborative applications, along with analysis of the market trends shaping next generation platforms. Join us to learn from actual practitioners and leading industry experts.
| Tuesday, November 15 | |
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Enterprises implementing social and collaboration tools face dozens of plausible vendor choices. Options diverge along various lines, including license and delivery models, cost, scope, and geographic footprint. Perhaps the biggest fault line of all is the battle between traditional software players who bring wide-ranging platform solutions to market, versus smaller, nimbler, more productized alternatives. Frequently, departmental and business-driven (“emergent”) initiatives identify productized solutions to fit specific needs, while IT organizations often prefer more broad-based platforms employing familiar base technologies. This session will include representatives of both camps making a case for their approach. You’ll come away from this lively debate with a better sense of where your enterprise requirements fit within this spectrum of alternatives. Moderator - Tony Byrne, President, Real Story Group  Tony Byrne is the President of the Real Story Group and oversees all of the technology streams and properties, which include CMS Watch, Enterprise Information Watch, and SharePoint Watch. In 2001, Tony founded CMS Watch as a vendor-independent analyst firm that evaluates content technologies and publishes research comparing different solutions head-to-head. Over time, CMS Watch evolved into a multi-channel research and advisory organization, spinning off similar product evaluation research in various areas of Enterprise Content Management. As a result of this natural evolution, in 2010, The Real Story Group became the parent company of CMS Watch and its sister entities, EI Watch and SharePoint Watch. Tony is the original author of The Real Story Group's Web Content Management research, a former journalist, and a 20-year technology industry veteran. Prior to 2001, he managed an engineering team at a systems integration firm. He now focuses his own research on Enterprise Community and Collaboration software, SharePoint, and Web Content Management. During the last decade, Tony has advised clients such as the US Dept. of the Treasury, the American Association of Retired Persons, MBC Television of Dubai, The Canadian Cancer Society, and The Seattle Children's Hospital. Panelist - Andy MacMillan, Vice President of Oracle Product Management for WebCenter, Oracle  Andy MacMillan is Vice President of Product Management for Oracle WebCenter. Mr. MacMillan is responsible for the strategy and product direction for Oracle's comprehensive user engagement platform, which incorporates enterprise social software, Web experience management, content management, and composite application capabilities in a single product suite. Oracle WebCenter is a component of Oracle Fusion Middleware. Panelist - Gregory Lloyd, President and Co-founder, Traction Software 
Greg is President and co-founder of Traction Software Inc, creator of Traction TeamPage. Greg has over 30 years experience as architect and engineer of publishing, hypertext, and signal processing systems starting at Brown University, US Naval Research Laboratory, Mentor Graphics / Context, and Electronic Book Technologies (EBT), Inc. Greg is co-author of US Patent 7,593,954 for Traction Software's core hypertext technology. Panelist - Dennis O'Malley, VP of Services, Moxie Software 
Dennis O’Malley is currently VP Moxie Insight (www.moxieinsight.com) the thought leadership arm of Moxie Software as well as VP of Services. In his role, Dennis leads the successful roll-out of Moxie Software solutions with customers as well as the thought leadership and over the horizon research provided by Moxie Insight. Before Moxie was a Regional VP Sales for Gartner (NYSE:IT), managing the West Coast Region, supporting Tech Providers, Investors, and End Users. His region was a consistent top performer on a worldwide basis, providing research, advisory services, consulting, and sponsorship solutions to clients. Dennis graduated with honors from the Santa Clara University MBA program and holds a Bachelor of Science in Economics from the same school. Panelist - Paul Javid, Product Manager of Social, Microsoft Paul Javid is a Product Manager of Social at Microsoft with end-to-end responsibility across the Office Business Division. Prior to joining Microsoft Paul founded Enginefarm and PaperPlane Labs, a full-service web design and development firm. In 2005 Paul lived in India and helped found an NGO called Digital StudyHall, to extend quality education and healthcare into rural areas, while working for the Technology for Emerging Markets Research group at Microsoft Research. Paul holds an MBA and MPH from UC Berkeley and a Bachelors in Computer Science from the University of Washington. | |
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| Thursday, November 17 | |
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Jonathan is an Emmy award-winning software engineer and the author of the O'Reilly book "Programming Social Applications". He specializes in open source initiatives around the implementation of social engagement services. He also works with and promotes emerging technologies to aid in the adoption and utilization of new social development techniques, such as his work on the OpenSocial foundation board. As a software engineer, Jonathan works extensively with social interaction development, engaging in new methods for targeting the social footprint of users to drive the ideal of an open web. Speaker - Jonathan Leblanc, Author, Programming Social Applications  Jonathan is an Emmy award-winning software engineer and the author of the O'Reilly book "Programming Social Applications". He specializes in open source initiatives around the implementation of social engagement services. He also works with and promotes emerging technologies to aid in the adoption and utilization of new social development techniques, such as his work on the OpenSocial foundation board. As a software engineer, Jonathan works extensively with social interaction development, engaging in new methods for targeting the social footprint of users to drive the ideal of an open web. Speaker - J. Alan Bird, Global Business Development Lead, W3C  Alan Bird is the Global Business Development Lead for W3C. In this role, Mr. Bird leads W3C staff efforts internationally to strengthen the W3C Membership program, identify business development strategies, and seek new revenue streams to support the organization. Alan joined W3C in January 2011. | |
Get in-depth education in full day workshops on Monday before the conference.
| Monday, November 14 | |
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Industry commentators tend to focus on the cultural and organizational aspects of social computing and collaboration. Yet, technology choices can also have a major impact on business effectiveness. In fact, enterprises seeking to implement social software find that competing technology alternatives can differ markedly in functionality, maturity, approach, and support. And recently, a market already roiled by fierce competition between major platform vendors and plucky best-of-breed players has seen the entrance of a new wave of suppliers promising to offer collaboration as a layer, to “socialize” your existing applications. This fast-paced workshop will share customer research from noted evaluation firm Real Story Group (formerly CMS Watch) on leading social software platforms, and provide a framework for customers to assess technology choices based on their particular needs. Specifically, the session will provide a methodology for mapping business needs to technology alternatives, as well as a roadmap for evaluating social and collaboration technology vendors. Instructor - Tony Byrne, President, Real Story Group Tony Byrne is the President of the Real Story Group and oversees all of the technology streams and properties, which include CMS Watch, Enterprise Information Watch, and SharePoint Watch. In 2001, Tony founded CMS Watch as a vendor-independent analyst firm that evaluates content technologies and publishes research comparing different solutions head-to-head. Over time, CMS Watch evolved into a multi-channel research and advisory organization, spinning off similar product evaluation research in various areas of Enterprise Content Management. As a result of this natural evolution, in 2010, The Real Story Group became the parent company of CMS Watch and its sister entities, EI Watch and SharePoint Watch. Tony is the original author of The Real Story Group's Web Content Management research, a former journalist, and a 20-year technology industry veteran. Prior to 2001, he managed an engineering team at a systems integration firm. He now focuses his own research on Enterprise Community and Collaboration software, SharePoint, and Web Content Management. During the last decade, Tony has advised clients such as the US Dept. of the Treasury, the American Association of Retired Persons, MBC Television of Dubai, The Canadian Cancer Society, and The Seattle Children's Hospital. | |
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SharePoint might seem nearly ubiquitous as an enterprise collaboration platform, yet many organizations are still in the process of deciding whether or how to adopt it as part of a broader Intranet platform. In the meantime, Redmond is heavily touting new social and community services in the latest version, SharePoint 2010. Join two leading industry analysts who will provide an objective overview of what works well -- and poorly -- in SharePoint 2010. Instructor - Tony Byrne, President, Real Story Group Tony Byrne is the President of the Real Story Group and oversees all of the technology streams and properties, which include CMS Watch, Enterprise Information Watch, and SharePoint Watch. In 2001, Tony founded CMS Watch as a vendor-independent analyst firm that evaluates content technologies and publishes research comparing different solutions head-to-head. Over time, CMS Watch evolved into a multi-channel research and advisory organization, spinning off similar product evaluation research in various areas of Enterprise Content Management. As a result of this natural evolution, in 2010, The Real Story Group became the parent company of CMS Watch and its sister entities, EI Watch and SharePoint Watch. Tony is the original author of The Real Story Group's Web Content Management research, a former journalist, and a 20-year technology industry veteran. Prior to 2001, he managed an engineering team at a systems integration firm. He now focuses his own research on Enterprise Community and Collaboration software, SharePoint, and Web Content Management. During the last decade, Tony has advised clients such as the US Dept. of the Treasury, the American Association of Retired Persons, MBC Television of Dubai, The Canadian Cancer Society, and The Seattle Children's Hospital. Instructor - Richard Harbridge, Senior SharePoint Evangelist, Allin Consulting  Richard Harbridge is an internationally recognized expert in Microsoft SharePoint and is a technology and business evangelist with deep expertise in information architecture, enterprise content management, and technology strategy. He has defined, architected, developed and implemented well over a hundred SharePoint solutions from small implementations on a single server to over 80,000+ user implementations in international organizations. | |
There's a growing realization that social is not a specific ""place,"" but rather a service that should be available across the digital workplace. Yet, most social and collaboration tools create their own special teamspaces and communities, which can become yet another silo within the enterprise.
A new breed of tools, approaches, and standards are facilitating social support within the flow of work -- that is, within the everyday applications that employees already use. But how is that working out? Is there a place for social and collaboration services within legacy enterprise systems like ERP applications? Are the technical and cultural hurdles surmountable? Do employees actually want this?
Please join a panel of specialists exploring the promise and perils of socializing legacy applications.
Tony Byrne is the President of the Real Story Group and oversees all of the technology streams and properties, which include CMS Watch, Enterprise Information Watch, and SharePoint Watch. In 2001, Tony founded CMS Watch as a vendor-independent analyst firm that evaluates content technologies and publishes research comparing different solutions head-to-head. Over time, CMS Watch evolved into a multi-channel research and advisory organization, spinning off similar product evaluation research in various areas of Enterprise Content Management. As a result of this natural evolution, in 2010, The Real Story Group became the parent company of CMS Watch and its sister entities, EI Watch and SharePoint Watch. Tony is the original author of The Real Story Group's Web Content Management research, a former journalist, and a 20-year technology industry veteran. Prior to 2001, he managed an engineering team at a systems integration firm. He now focuses his own research on Enterprise Community and Collaboration software, SharePoint, and Web Content Management. During the last decade, Tony has advised clients such as the US Dept. of the Treasury, the American Association of Retired Persons, MBC Television of Dubai, The Canadian Cancer Society, and The Seattle Children's Hospital.
Ramin currently serves as GM in the Product Group at Neudesic. His team leads Market,
Partner and Product strategies for Neudesic Product Offerings in the Collaboration and
Community-Enablement areas. Neudesic is a Gold SI/ISV Microsoft Partner based in Irvine, CA.
In his previous role Ramin served as an as an Investment Analyst for Social and Unified
Communication Collaboration Technologies in the Private Equity Advisory field based in New
York, NY.
Prior to that Ramin was the Vice President of Product Marketing for IntraLinks where he was
responsible for the all aspect of IntraLinks market leading ECM Collaboration Product for
Emerging Industries.
Until late 2009 Ramin held numerous Product leadership position at Microsoft Corp during his 6
year tenure. Most recently, Ramin led Tier-1 Off-shore Global SI Alliances in the area of Unified
Communications (UC) for Microsoft’s Enterprise & Partner Group.
Prior to that role, Ramin served for 4 years in the corporate Unified Communications Product
Group as Director in the Industry Strategy Team, and was responsible for articulating
Microsoft’s entry into the Collaboration, Enterprises Voice and UC Services market with key
client executives, the analyst community and at industry events.
Prior to joining Microsoft Ramin was a senior member of the Corporate Strategy Team at Sprint
where he lead emerging technology alliances for collaboration, cloud computing, mobile
services and VoIP.
His accomplishments include development of the business case for Microsoft’s entry into
Persistent Chat or Group-Chat, and his software development team at Sprint was the first to
develop and market mobile presence-aware applications, including the first Mobile EIM SIP
Application. He is the recipient of the Top Master’s Award for Highest Sales and Service in
Global Accounts from MCI.
Ramin holds a Bachelor’s Degree from the University of California, Irvine and currently resides
in Irvine, CA. He serves as on the board and as advisor to a number of non-profit NGO’s
focused on Education and lead’s Neudesic Community and Corporate Relation efforts.