Today’s technology leaders are under mounting pressure from executives and the broader workforce for near frictionless communications and access to information. They are leading the charge to align technology initiatives with business objectives and to identify the tools and applications that will support new growth and a competitive edge. But their job is becoming increasingly complex as they balance the influx of consumer tools and applications with the realities of existing business processes and systems.
New and incumbent technology vendors are eager to offer solutions, each with the promise of breaking down information boundaries, enabling better collaboration and increasing overall user productivity. Social Networking, Mobile, Video and Activity Streams are some of the technologies being explored and each has the potential to drive real business value when carefully executed with enterprise requirements in mind. Through expert analysis and customer best practices, the Technology Leadership track examines current workforce technology trends and provides the information you need for a long-term strategy.
| Tuesday, November 15 | |
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Part of becoming a social enterprise is understanding what makes social applications work, both for purposes of selecting commercial applications and for designing their own. Most organizations will adopt a commercial or open source enterprise social platform rather than trying to create their own, but they still will face the challenge of adapting it to their environment and integrating applications that predate the social software era. The panel will discuss questions such as:
Moderator - David Carr, Editor, The BrainYard  David F. Carr is the Editor of The BrainYard on InformationWeek.com, covering enterprise social media and collaboration technologies. He has written for Forbes.com, CIO Magazine, and Defense Systems, and he is a former Technology Editor of Baseline Magazine and Internet World Magazine. He freelances as a web consultant and is the author of several WordPress plugins, including Facebook Tab Manager and RSVPMaker. Panelist - Jonathan Leblanc, Author, Programming Social Applications  Jonathan is an Emmy award-winning software engineer and the author of the O'Reilly book "Programming Social Applications". He specializes in open source initiatives around the implementation of social engagement services. He also works with and promotes emerging technologies to aid in the adoption and utilization of new social development techniques, such as his work on the OpenSocial foundation board. As a software engineer, Jonathan works extensively with social interaction development, engaging in new methods for targeting the social footprint of users to drive the ideal of an open web. Panelist - Ryan Rutan, Social Business Architect & SBS Strategist, Jive  Ryan has over 12 years of experience in web technologies including Java, eMarketplace, ECM, CRM, Web Analytics, Email Deliverability and most recently Collaboration. As the Social Business Architect at National Instruments, Ryan was responsible for orchestrating collaboration solutions that connect employees, customers, and enterprise systems. As the Community Manager at Jive Software, Ryan is stationed to do more of the same to interconnect customers, partners, employees, content, and systems to bolster awareness and demand for Jive technologies. Ryan is an MIS graduate of the McCombs School of Business at The University of Texas at Austin. Panelist - Aaron Aycock, Founder, CubeVibe
By day, Aaron Aycock is VP of IT and Product Development for TRX, a travel technology company headquartered in Atlanta. In his spare time, he loves developing new technology. This year, he has been busy creating and launching CubeVibe, an Enterprise 2.0 Launchpad finalist which delivers on-demand employee engagement software to organizations that want to help teams perform better. He has more than 15 years experience in development, consulting, and management of large teams. Aaron has worked for Oracle and Sun Microsystems and has an MBA from Duke University. | |
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Enterprises implementing social and collaboration tools face dozens of plausible vendor choices. Options diverge along various lines, including license and delivery models, cost, scope, and geographic footprint. Perhaps the biggest fault line of all is the battle between traditional software players who bring wide-ranging platform solutions to market, versus smaller, nimbler, more productized alternatives. Frequently, departmental and business-driven (“emergent”) initiatives identify productized solutions to fit specific needs, while IT organizations often prefer more broad-based platforms employing familiar base technologies. This session will include representatives of both camps making a case for their approach. You’ll come away from this lively debate with a better sense of where your enterprise requirements fit within this spectrum of alternatives. Moderator - Tony Byrne, President, Real Story Group  Tony Byrne is the President of the Real Story Group and oversees all of the technology streams and properties, which include CMS Watch, Enterprise Information Watch, and SharePoint Watch. In 2001, Tony founded CMS Watch as a vendor-independent analyst firm that evaluates content technologies and publishes research comparing different solutions head-to-head. Over time, CMS Watch evolved into a multi-channel research and advisory organization, spinning off similar product evaluation research in various areas of Enterprise Content Management. As a result of this natural evolution, in 2010, The Real Story Group became the parent company of CMS Watch and its sister entities, EI Watch and SharePoint Watch. Tony is the original author of The Real Story Group's Web Content Management research, a former journalist, and a 20-year technology industry veteran. Prior to 2001, he managed an engineering team at a systems integration firm. He now focuses his own research on Enterprise Community and Collaboration software, SharePoint, and Web Content Management. During the last decade, Tony has advised clients such as the US Dept. of the Treasury, the American Association of Retired Persons, MBC Television of Dubai, The Canadian Cancer Society, and The Seattle Children's Hospital. Panelist - Andy MacMillan, Vice President of Oracle Product Management for WebCenter, Oracle  Andy MacMillan is Vice President of Product Management for Oracle WebCenter. Mr. MacMillan is responsible for the strategy and product direction for Oracle's comprehensive user engagement platform, which incorporates enterprise social software, Web experience management, content management, and composite application capabilities in a single product suite. Oracle WebCenter is a component of Oracle Fusion Middleware. Panelist - Gregory Lloyd, President and Co-founder, Traction Software 
Greg is President and co-founder of Traction Software Inc, creator of Traction TeamPage. Greg has over 30 years experience as architect and engineer of publishing, hypertext, and signal processing systems starting at Brown University, US Naval Research Laboratory, Mentor Graphics / Context, and Electronic Book Technologies (EBT), Inc. Greg is co-author of US Patent 7,593,954 for Traction Software's core hypertext technology. Panelist - Dennis O'Malley, VP of Services, Moxie Software 
Dennis O’Malley is currently VP Moxie Insight (www.moxieinsight.com) the thought leadership arm of Moxie Software as well as VP of Services. In his role, Dennis leads the successful roll-out of Moxie Software solutions with customers as well as the thought leadership and over the horizon research provided by Moxie Insight. Before Moxie was a Regional VP Sales for Gartner (NYSE:IT), managing the West Coast Region, supporting Tech Providers, Investors, and End Users. His region was a consistent top performer on a worldwide basis, providing research, advisory services, consulting, and sponsorship solutions to clients. Dennis graduated with honors from the Santa Clara University MBA program and holds a Bachelor of Science in Economics from the same school. Panelist - Paul Javid, Product Manager of Social, Microsoft Paul Javid is a Product Manager of Social at Microsoft with end-to-end responsibility across the Office Business Division. Prior to joining Microsoft Paul founded Enginefarm and PaperPlane Labs, a full-service web design and development firm. In 2005 Paul lived in India and helped found an NGO called Digital StudyHall, to extend quality education and healthcare into rural areas, while working for the Technology for Emerging Markets Research group at Microsoft Research. Paul holds an MBA and MPH from UC Berkeley and a Bachelors in Computer Science from the University of Washington. | |
| Wednesday, November 16 | |
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"Unified Communications," the intersection of voice, video, messaging, and conferencing and social computing largely exist in silos. The former largely driven by telecom managers looking to simplify services or better meet the needs of distributed workers, while the later evolves often organically driven by individual line-of-business needs. But integrating social computing's ability to help people locate subject matter experts with UC's ability to see availability in real-time represents the chocolate-meets-peanut butter moment in collaboration. During this session we'll look at how enterprise collaboration strategies are evolving to integrate UC and social computing and how vendors are increasingly adding real-time and social collaboration capabilities to their products. Moderator - Robin Gareiss, Executive Vice President & Sr. Founding Partner, Nemertes Research  Robin Gareiss is Executive Vice President and Senior Founding Partner for Nemertes Research, where she oversees research product development, conducts primary research, develops cost models, and advises leading enterprises, vendors, and carriers. She serves as chief financial officer, as well. For the past 20 years, Robin has advised and worked with hundreds of senior IT executives, ranging in size from Fortune 100 to Fortune 2000, analyzing their use of technology and capturing best practices. She also has developed industry-leading, interactive cost models for some of the world's largest enterprises and vendors. Robin is a widely recognized expert in Voice over IP, convergence, collaboration, advanced communications services, mobility, services, and branch-office technologies. She is a sought-after speaker at conferences and trade shows, presenting at IT Roadmap, VoiceCon, Citrix Synergy, AT&T Technical Leader Forums, Interop, Mobile Business Expo, Supercomm, Telecom, and CeBit. She also writes the IT Transformation column for No Jitter, and the Borderless Networks blog for Network World. Robin also has personal experience managing operations and developing new product offerings. Her entrepreneurial experience includes co-founding and overseeing marketing and business development for The OnBoard Group, a water-purification business in Illinois. She also served as president of Living Hope Lutheran Church, and ran several successful fundraisers for children's cancer and other charities. Before joining Nemertes, Robin shaped technology and business coverage as Senior News Editor of InformationWeek, a leading business-technology publication with 440,000 readers. Prior to joining InformationWeek, Robin served in a variety of capacities at Data Communications magazine, where helped set strategic direction, oversaw reader surveys, and provided quantitative and statistical analysis. At these organizations Robin also helped develop, organize, and operate Web sites, TV, and print coverage of major trade shows. She has won numerous, prestigious awards for her in-depth analyses of business-technology issues. Robin also taught ethics at the Poynter Institute for Advanced Media Studies. Her work has appeared in the New York Times, Chicago Tribune, Newsweek, and American Medical News. Robin has a Bachelor of Science in journalism from the University of Illinois, Urbana. She lives in Illinois with her husband and four daughters. Panelist - Christian Finn, Senior Director, Product Management, Oracle WebCenter  Christian Finn is the new Senior Director of Evangelism for Oracle WebCenter. In this role Christian and his team lead Oracle’s thought leadership efforts for WebCenter in the social business, customer experience management, enterprise content management, and portal markets globally. Panelist - Chris Morace, Senior Vice President of Business Development, Jive Software Panelist - Ted Stanton, Executive Consultant and Strategist, IBM Smart Work, IBM Ted is committed to maintaining high customer satisfaction while helping customers align business and Collaboration solutions with their strategic business goals. Ted’s strong technical background spans multiple IBM products allowing him to proactively work across technical teams to build Smart Work solutions. Ted holds two bachelor degrees in Computer Science and Mathematics and a master’s degree in Business Administration. He is an award winning author of two IBM Redbooks, an award winning patent holder, certified in over 20 IBM software products, and author of two white papers and eight articles that have been published in a variety of publications. Ted was the product manager for IBM's Social Software solution in 2007 and later helped build IBM's Social Media adoption services. Panelist - Alex Hadden-Boyd, Director, Marketing, Cisco  Alex Hadden-Boyd is responsible for enabling global Cisco collaboration services and software offerings, including WebEx Web Conferencing, Cisco Jabber services, and Cisco Quad Enterprise Social Software. She leads Product Operations including Program Management, Globalization, Customer Trials and Product Strategy. | |
| Thursday, November 17 | |
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Jonathan is an Emmy award-winning software engineer and the author of the O'Reilly book "Programming Social Applications". He specializes in open source initiatives around the implementation of social engagement services. He also works with and promotes emerging technologies to aid in the adoption and utilization of new social development techniques, such as his work on the OpenSocial foundation board. As a software engineer, Jonathan works extensively with social interaction development, engaging in new methods for targeting the social footprint of users to drive the ideal of an open web. Speaker - Jonathan Leblanc, Author, Programming Social Applications Jonathan is an Emmy award-winning software engineer and the author of the O'Reilly book "Programming Social Applications". He specializes in open source initiatives around the implementation of social engagement services. He also works with and promotes emerging technologies to aid in the adoption and utilization of new social development techniques, such as his work on the OpenSocial foundation board. As a software engineer, Jonathan works extensively with social interaction development, engaging in new methods for targeting the social footprint of users to drive the ideal of an open web. Speaker - J. Alan Bird, Global Business Development Lead, W3C  Alan Bird is the Global Business Development Lead for W3C. In this role, Mr. Bird leads W3C staff efforts internationally to strengthen the W3C Membership program, identify business development strategies, and seek new revenue streams to support the organization. Alan joined W3C in January 2011. | |
Get in-depth education in full day workshops on Monday before the conference.
| Monday, November 14 | |
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The enterprise collaboration landscape is changing. Driven by the need to connect disparate workers, partners, and even customers enterprises are quickly adopting tools such as unified communications, video conferencing, workgroup collaboration services, and social computing. But absent a clear architecture and road-map we find that most deployments happen in disjointed silos, leaving organizations unable to take advantage of seamless anytime, anywhere collaboration. During this workshop we'll define the components of a UC&C architecture. We'll identify key trends driving the need for an enterprise collaboration strategy, we'll look at examples of how vendors and their partners are integrating their UC&C offerings and finally we'll share a road-map for implementation based on numerous engagements with end-user companies. Instructor - Robin Gareiss, Executive Vice President & Sr. Founding Partner, Nemertes Research Robin Gareiss is Executive Vice President and Senior Founding Partner for Nemertes Research, where she oversees research product development, conducts primary research, develops cost models, and advises leading enterprises, vendors, and carriers. She serves as chief financial officer, as well. For the past 20 years, Robin has advised and worked with hundreds of senior IT executives, ranging in size from Fortune 100 to Fortune 2000, analyzing their use of technology and capturing best practices. She also has developed industry-leading, interactive cost models for some of the world's largest enterprises and vendors. Robin is a widely recognized expert in Voice over IP, convergence, collaboration, advanced communications services, mobility, services, and branch-office technologies. She is a sought-after speaker at conferences and trade shows, presenting at IT Roadmap, VoiceCon, Citrix Synergy, AT&T Technical Leader Forums, Interop, Mobile Business Expo, Supercomm, Telecom, and CeBit. She also writes the IT Transformation column for No Jitter, and the Borderless Networks blog for Network World. Robin also has personal experience managing operations and developing new product offerings. Her entrepreneurial experience includes co-founding and overseeing marketing and business development for The OnBoard Group, a water-purification business in Illinois. She also served as president of Living Hope Lutheran Church, and ran several successful fundraisers for children's cancer and other charities. Before joining Nemertes, Robin shaped technology and business coverage as Senior News Editor of InformationWeek, a leading business-technology publication with 440,000 readers. Prior to joining InformationWeek, Robin served in a variety of capacities at Data Communications magazine, where helped set strategic direction, oversaw reader surveys, and provided quantitative and statistical analysis. At these organizations Robin also helped develop, organize, and operate Web sites, TV, and print coverage of major trade shows. She has won numerous, prestigious awards for her in-depth analyses of business-technology issues. Robin also taught ethics at the Poynter Institute for Advanced Media Studies. Her work has appeared in the New York Times, Chicago Tribune, Newsweek, and American Medical News. Robin has a Bachelor of Science in journalism from the University of Illinois, Urbana. She lives in Illinois with her husband and four daughters. Industry commentators tend to focus on the cultural and organizational aspects of social computing and collaboration. Yet, technology choices can also have a major impact on business effectiveness. In fact, enterprises seeking to implement social software find that competing technology alternatives can differ markedly in functionality, maturity, approach, and support. And recently, a market already roiled by fierce competition between major platform vendors and plucky best-of-breed players has seen the entrance of a new wave of suppliers promising to offer collaboration as a layer, to “socialize” your existing applications. This fast-paced workshop will share customer research from noted evaluation firm Real Story Group (formerly CMS Watch) on leading social software platforms, and provide a framework for customers to assess technology choices based on their particular needs. Specifically, the session will provide a methodology for mapping business needs to technology alternatives, as well as a roadmap for evaluating social and collaboration technology vendors. Instructor - Tony Byrne, President, Real Story Group Tony Byrne is the President of the Real Story Group and oversees all of the technology streams and properties, which include CMS Watch, Enterprise Information Watch, and SharePoint Watch. In 2001, Tony founded CMS Watch as a vendor-independent analyst firm that evaluates content technologies and publishes research comparing different solutions head-to-head. Over time, CMS Watch evolved into a multi-channel research and advisory organization, spinning off similar product evaluation research in various areas of Enterprise Content Management. As a result of this natural evolution, in 2010, The Real Story Group became the parent company of CMS Watch and its sister entities, EI Watch and SharePoint Watch. Tony is the original author of The Real Story Group's Web Content Management research, a former journalist, and a 20-year technology industry veteran. Prior to 2001, he managed an engineering team at a systems integration firm. He now focuses his own research on Enterprise Community and Collaboration software, SharePoint, and Web Content Management. During the last decade, Tony has advised clients such as the US Dept. of the Treasury, the American Association of Retired Persons, MBC Television of Dubai, The Canadian Cancer Society, and The Seattle Children's Hospital. | |
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SharePoint might seem nearly ubiquitous as an enterprise collaboration platform, yet many organizations are still in the process of deciding whether or how to adopt it as part of a broader Intranet platform. In the meantime, Redmond is heavily touting new social and community services in the latest version, SharePoint 2010. Join two leading industry analysts who will provide an objective overview of what works well -- and poorly -- in SharePoint 2010. Instructor - Tony Byrne, President, Real Story Group Tony Byrne is the President of the Real Story Group and oversees all of the technology streams and properties, which include CMS Watch, Enterprise Information Watch, and SharePoint Watch. In 2001, Tony founded CMS Watch as a vendor-independent analyst firm that evaluates content technologies and publishes research comparing different solutions head-to-head. Over time, CMS Watch evolved into a multi-channel research and advisory organization, spinning off similar product evaluation research in various areas of Enterprise Content Management. As a result of this natural evolution, in 2010, The Real Story Group became the parent company of CMS Watch and its sister entities, EI Watch and SharePoint Watch. Tony is the original author of The Real Story Group's Web Content Management research, a former journalist, and a 20-year technology industry veteran. Prior to 2001, he managed an engineering team at a systems integration firm. He now focuses his own research on Enterprise Community and Collaboration software, SharePoint, and Web Content Management. During the last decade, Tony has advised clients such as the US Dept. of the Treasury, the American Association of Retired Persons, MBC Television of Dubai, The Canadian Cancer Society, and The Seattle Children's Hospital. Instructor - Richard Harbridge, Senior SharePoint Evangelist, Allin Consulting  Richard Harbridge is an internationally recognized expert in Microsoft SharePoint and is a technology and business evangelist with deep expertise in information architecture, enterprise content management, and technology strategy. He has defined, architected, developed and implemented well over a hundred SharePoint solutions from small implementations on a single server to over 80,000+ user implementations in international organizations. | |
